Academician
SİNEM EYİCE BAŞEV
Doktor Öğretim Üyesi
İstanbul Gelişim Üniversitesi Uygulamalı Bilimler Fakültesi Halkla İlişkiler Ve Reklamcılık Bölümü
- Ana Dal Sosyal-Beşeri ve İdari Bilimler Temel Alanı
- Yan Dal Reklamcılık
Keywords
YÖKSİS
Citation impact
Citation counts of the articles matched in OpenAlex, citing publications from Crossref and the Stanford/Elsevier list. Sources are shown separately and never added up.
h-index
3
Percentile in Türkiye: 42
#141 of 601 at their university by h-index
- i10-index
- 0
- Total citations
- 18 Top 63% in Türkiye
- Per article
- 1.2
- FWCI
- 0.51 1.00 = world average
- World top 1%
- 0
- World top 10%
- 1
Most cited articles
- The Role Of Artificial Intelligence (AI) In The Future Of The Advertising Industry: Applications And Examples Of Aı In Advertising
- The Impact of Social Media on Children's Consumption: Instagram Example
- Augmented Reality Advertisements within the Realm of Phygital Marketing: Case Studies of Advertising Examples
How is this computed?
h-index and citations are computed from the citation counts of this academic’s YÖKSİS articles matched in OpenAlex (not Google Scholar, WoS or Scopus). Unmatched articles are not included. h-index on the OpenAlex author profile: 3.
Citing publications Crossref 3 publications citing 17 DOI-bearing articles · 2 Türkiye-affiliated
- 2018 1
- 2025 2
- Eğitimde Sürdürülebilirlik Araştırmalarına Yönelik Trend Analizi TR Adem Karaca et al. · Uluslararası Sosyal Bilimler Akademi Dergisi · 2025
- DOI 10.5753/webmedia.2025.16108 2025
- Bir Gerilla Pazarlama Uygulaması Olarak Ambient Reklamcılık (Ortam Reklamcılığı): Basılı Dergi Reklamı ile Ambient Reklamın Etkililik Açısından Karşılaştırılması TR Mine OYMAN et al. · Anadolu Üniversitesi Sosyal Bilimler Dergisi · 2018
Where does this list come from?
Extracted from the reference lists in Crossref’s public March 2026 data file; 20.3% of the file has been processed, so the list may be incomplete. Crossref citations are never added to or compared with the OpenAlex citation counts; the two sources have different coverage.
Field ranking
Position in the main-field, side-field and keyword cohorts by YÖKSİS article score; each card opens that ranking.
YÖKSİS
?
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Main field Sosyal-Beşeri ve İdari Bilimler Temel AlanıPoints rank #7,972/ 30,171 top 26.4% At university #52/ 258Score 5.5 journal 5 · OA add 0.5
- Article rank4,492/30,171
- Scopus rank23,092/30,171
- WoS rank23,562/30,171
- YÖKSİS25
- Scopus0
- WoS0
-
Side field ReklamcılıkPoints rank #23/ 155 top 14.8% At university #1/ 4Score 5.5 journal 5 · OA add 0.5
- Article rank15/155
- Scopus rank115/155
- WoS rank117/155
- YÖKSİS25
- Scopus0
- WoS0
Keyword rankings 3
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Kw. Dijital ReklamcılıkPoints rank #10/ 80 top 12.5% At university #1/ 3Score 5.5 journal 5 · OA add 0.5
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Kw. Reklam KampanyalarıPoints rank #9/ 50 top 18.0% At university #1/ 3Score 5.5 journal 5 · OA add 0.5
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Kw. Sosyal ReklamcılıkPoints rank #5/ 14 top 35.7% At university #1/ 2Score 5.5 journal 5 · OA add 0.5
Works 25
YÖKSİS and OpenAlex records: index distribution, journals published in, a filterable article list and the other output types.
Indexes and citation percentiles
?Top 1%0
Top 10%1
Avg · n 15
%42.5
Articles
Articles with YÖKSİS and OpenAlex source split; narrow by quartile or TR Index.
Journals with publications
23 journals
- ISSN 1309-7601 2
- ISSN 2667-422X 2
- ISSN 1300-0845 1
- ISSN 1302-3284 1
- ISSN 1304-3846 1
- ISSN 1308-3198 1
- ISSN 1309-3487 1
- ISSN 1309-4254 1
- ISSN 2146-1961 1
- ISSN 2146-4219 1
- ISSN 2148-2489 1
- ISSN 2148-4287 1
- ISSN 2149-9446 1
- ISSN 2278-0211 1
- ISSN 2411-5681 1
- ISSN 2587-0238 1
- ISSN 2587-1587 1
- ISSN 2587-2990 1
- ISSN 2602-4047 1
- ISSN 2687-3060 1
- ISSN 2757-5780 1
- ISSN 2791-9781 1
- ISSN 3148-2489 1
Narrow down
Article list
- 2025 Yapay Zekâ Destekli Kişiselleştirilmiş Reklamların Türkiye’de Tüketici Güvenine Etkisi: Yapısal Eşitlik Modellemesi Yaklaşımı YÖKSİS
- 2024 Influencer Marketıng In The Age Of Metaverse: Beymenverse And Meta-Influencer Bella YÖKSİS OpenAlex 68.2%
- 2024 The Role Of Artificial Intelligence (AI) In The Future Of The Advertising Industry: Applications And Examples Of Aı In Advertising YÖKSİS OpenAlex top 10% OpenAlex 92.6%
- 2024 Birleşmiş Milletler Sürdürülebilir Kalkınma Küresel Amaçları Çerçevesinde Toplumsal Cinsiyet Eşitliği İncelenmesi Vaka Analizi: “Beko Kadının İşi, Gücü!” Reklamı YÖKSİS OpenAlex 68.3%
- 2024 Augmented Reality Advertisements within the Realm of Phygital Marketing: Case Studies of Advertising Examples YÖKSİS OpenAlex 56.3%
- 2024 A General Overview Of The Impact Of Advergames On Consumer Purchase Behavior: A Literature Review YÖKSİS TR Index OpenAlex 3.6%
- 2023 Hijyen kapsamında gerçekleştirilen sosyal sorumluluk projelerine yönelik reklamların tüketici satın alma davranışına etkisi: Anneler örneği YÖKSİS
- 2023 Virtual Reality Technology and Changing Ads: The Lipton Case YÖKSİS TR Index OpenAlex 0.6%
- 2023 Yeni Dünya Düzeninde Geleneksel Pazarlama ve Online (Dijital) Pazarlamanın Karşılaştırması: Z Kuşağı Etkisi YÖKSİS TR Index OpenAlex 79.6%
- 2022 Critical Impact Analysis Of Advertisements within The Framework Of Communication Research: Criticism Of The Use Of Male Figure As An Object Of Sexual Attraction, The Example Of Biscolata Stars YÖKSİS OpenAlex 24.3%
- 2022 Covıd-19 Sürecinin Tüketici Davranışlarına Etkisi Ve Tüketici Eğilimlerindeki Yenilikler: Bağışıklık Güçlendirici Gıda Takviyeleri Örneği YÖKSİS OpenAlex 64.3%
- 2022 The Impact of Social Media on Children's Consumption: Instagram Example YÖKSİS OpenAlex 85.7%
- 2022 Game-Based Advertisement: Uludag Lemonade and Lipton Ice Tea Example YÖKSİS TR Index OpenAlex 1.4%
- 2021 Tüketicilerin Yeşil Ürün Kullanım Tercihlerinin Satın Alma Davranışlarına Etkisi: Damla Su Örneği YÖKSİS OpenAlex 18.4%
- 2021 Yeni Dünya Sistemince Sosyal Medya Pazarlaması: Instagram’dan Organik Ürün Tercihi YÖKSİS OpenAlex 31.3%
- 2020 Web uygunluk analizi: Hepsiburada.com ve N11.com karşılaştırılması YÖKSİS OpenAlex 28.8%
- 2020 Nöropazarlama 'da Türkiyedeki Çalışmalar Üzerine Literatür İncelemesi YÖKSİS
- 2019 Nöropazarlamaya genel bakış YÖKSİS
- 2017 Which Technique Is Better in Leading Coachee to Achieve His/Her Goal on the Basis of Neuroscience: Wisdom of Hindsight vs. Shaping Future through Pictures? YÖKSİS OpenAlex 14.0%
- 2016 Recycling Behaviour of Students and the Effect of Sociodemographic Characteristics on Their Behaviour YÖKSİS
Projects 1
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2021 Girişimci Anneler Akademisi
Books 13 See all (13) →
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2022 New Trends in Social, Humanities and Administrative Sciences
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2021 A’dan Z’ye İletişim Çalışmaları-3
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2021 INSAC Academic Studies on Sciences Social and Education Social and Education
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2021 Business Studies and New Approaches
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2021 Bireyden Topluma Covid-19 Pandemisi ve Multidisipliner Yaklaşımlar
Proceedings 11 See all (11) →
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2019 Fuse Tea Reklamlarının Nöropazarlama Göz İzleme Yöntemi İle Ünlü Kullanımın Etkisinin Analizi
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2021 Neuropazarization: Decisionmaking Centers Of The Consumer Brain In Grocery Shopping
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2021 Child as Advertising Audience: "Mom, Will You Buy Me the Thing in the Advertisement?
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2022 Semiotic Analysis of "Life is Easy with the Internet" Advertising Film in Turkish Telecom’s Social Responsibility Project
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2021 Mobile Marketing and Mobile Advertising: Dominos Pizza Case
Artistic activities 3
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2024 Hamas Ortadoğu’nun Yeni Aktörü
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2023 Kara Para Pembe Rüya
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2024 Yaralı Şehir Hatay: Öncesi, Dünü, Bugünü
Collaboration network
From the author lists of YÖKSİS publication records. Duplicate records of a work count once; institutions are co-authors’ current YÖKSİS affiliations.
- Co-authors
- 5
- With an akaturk profile
- 2
- Turkish institutions
- 1
- Co-authored works
- %16
Academic co-authors 2
- EMEL TOZLU ÖZTAY Doçent · İstanbul Gelişim Üniversitesi same university 2
- SERDAR PİRTİNİ Profesör · Marmara Üniversitesi 1
National collaboration 1 institutions
Within own university2 joint works · İstanbul Gelişim Üniversitesi
- Marmara Üniversitesi 1 works · 1 academics
Other co-authors (incl. international) 3
FATİH ÖLÇEKCİLERSELMA KALKAVANSEZİN İLBASMIŞ
Authors without an akaturk profile (international researchers, retired or former academics, students, clinicians) are grouped by name spelling; short forms such as “Gulluce M.” join the single full name they match.