Article detail · 2022
EXAMINING THE IMPACTS OF RESTAURANT ATTRIBUTES ON SATISFACTION AND STORYTELLING: THE CASE OF TURKEY
Advances in Hospitality and Tourism Research (AHTR)
- Year
- 2022
- ISSN
2147-9100- Type
- article
Data source split
- YÖKSİS YÖKSİS article record
- OpenAlex OpenAlex enrichment (abstract, citations, topics)
Abstract
English (OpenAlex)
The current research aimed to search the impacts of restaurant attributes on satisfaction, and the impacts of satisfaction on storytelling in restaurants. The data was obtained from 226 academicians and administrators of 8 universities which were both public and private in Gaziantep, Hatay, Şanlıurfa, and Adana provinces of Turkey. The results revealed that food attributes, employees, and physical environment positively affect customer satisfaction. The results also revealed that satisfaction is a significant determinant of storytelling intention.
Topics
- Culinary Culture and Tourism
- Consumer Behavior in Brand Consumption and Identification
- Digital Marketing and Social Media
Primary topic Culinary Culture and Tourism