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Akademisyen

TANSES YASEMİN GÜLSOY

PROFESÖR

İSTANBUL BEYKENT ÜNİVERSİTESİ İLETİŞİM FAKÜLTESİ HALKLA İLİŞKİLER VE REKLAMCILIK BÖLÜMÜ

  • Ana Dal Sosyal-Beşeri ve İdari Bilimler Temel Alanı
  • Yan Dal Pazarlama

Kayıtlı çıktılara kısa bakış — ayrıntılar aşağıda.

  • Makale 12
  • Proje 0
  • Kitap 10
  • Bildiri 17
  • Patent 0
  • Sanatsal 0
Scopus (SJR) Q1 2 Q2 1 Q3 2 Q4 0
WoS (JCR) Q1 0 Q2 3 Q3 2 Q4 0
TR Index 0 makale

Makaleler

YÖKSİS ve OpenAlex kaynak ayrımıyla makaleler; quartile ve TR Index ile daraltabilirsiniz.

Dizin filtreleri

Toplam 12 yayın

Scopus (SJR)
Q1 2 Q2 1 Q3 2 Q4 0
WoS (JCR)
Q1 0 Q2 3 Q3 2 Q4 0
TR Index
0 makale

Makale listesi

  1. 2019 Corporate Sustainability Initiatives in Gender Equality:Organizational Practices Fostering Inclusiveness at Work in an Emerging-Market Context International Journal of Innovation and Technology Management DOI https://www.worldscientific.com/doi/abs/10.1142/S0219877019400054 YÖKSİS SJR Q3 JCR Q3
  2. 2019 Introduction to the Special Issue on Strategic Management in Emerging Economies: Innovation, Corporate Social Responsibility, and Sustainable Management International Journal of Innovation and Technology Management DOI https://www.worldscientific.com/doi/pdf/10.1142/S0219877019020012 YÖKSİS SJR Q3 JCR Q3
  3. 2018 The role of the pharmaceutical sales representative in the physician-customer's firm loyalty: Implications for managing a strategic business relationship in an emerging-market context Journal of Global Strategic Management DOI http://www.isma.info/uploads/files/037-the-role-of-the-pharmaceutical-sales-representative-in-the-physician-customers-firm-loyalty-implications-for-managing-a-strategic-business-relationship-in-an-emerging-market-context-tanses-gulso.pdf YÖKSİS
  4. 2017 Consumer-based brand equity of a private-label brand: Measuring and examining determinants JOURNAL OF MARKETING THEORY AND PRACTICE DOI 10.1080/10696679.2016.1236662 YÖKSİS SJR Q1 JCR Q2
  5. 2015 The relationship between consumer ethnocentrism, cosmopolitanism and product country image among younger generation consumers: The moderating role of country development status International Business Review DOI 10.1016/j.ibusrev.2014.08.010 YÖKSİS SJR Q1 JCR Q2
  6. 2013 Effective international expansion strategies of emerging countries: The strategies that helped Arçelik Management Research Review YÖKSİS SJR Q2 JCR Q2
  7. 2012 Cultivation of Human Resources for Effective International Expansion by an Emerging Market Multinational Implications for Global Marketing Journal of Global Strategic Management YÖKSİS
  8. 2009 Effective International Expansion Strategies of Developing Countries Some Preliminary Evidence from the Turkish Manufacture and Export of Television Sets Journal of Global Strategic Management YÖKSİS
  9. 2008 Reklamveren reklam ajansından niye ayrılır Türkiye nin en büyük reklamverenleriyle anket çalışması Anadolu Üniversitesi Sosyal Bilimler Dergisi YÖKSİS
  10. 2007 Reklamveren reklam ajansını hangi nedenlerle seçer Türkiye nin en büyük reklamverenleriyle anket çalışması Anadolu Üniversitesi Sosyal Bilimler Dergisi YÖKSİS
  11. 2007 Do MNCs and local companies differ in their relationship with ad agencies Dokuz Eylül Üniversitesi İşletme Fakültesi Dergisi YÖKSİS
  12. 2007 Reklamverenin gözüyle reklam ajansı reklamveren ilişkileri Pİ Pazarlama ve İletişim Kültürü Dergisi YÖKSİS

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