Editorial

OpenAlex es

Volume 23 of Economia agro-alimentare / Food Economy features four regular Articles and two Notes, all written in English.The authors are affiliated with Institutions based in Italy, Spain, Germany, France, and the usa.The range of the analysis spans from local to global and covers several sectors of the food economy, such as wine, olive oil, beef.The topics span from wine consumer behaviour and preference to firms' economic performance, from value chain analysis to land ownership models and from promotion tools for disadvantaged areas to the relationships between climate and trade.Isabella Procidano, Christine Mauracher, and Marco Valentini, in their article "Consumers' perception of Prosecco wine packaging: A pilot study in Padua and Milan", analyse the preference of consumers for graphical elements in wine labels.They present a study based on a face-to-face questionnaire and a preference ranking experiment in which wine consumers compare three bottles of Prosecco wine of the same brand.The data are analysed using the rank-ordered logit model.Results confirm that wine consumers have diversified preferences depending on several factors and that a traditional style for bottle and label is often preferred over innovative solutions.