The Effect of Emotional Capital on Individual Innovativeness: A Research on Bahcesehir University Business Administration Undergraduate Students

OpenAlex İngilizce

There are lots of factors influencing individual innovativeness. One of these factors is seen as emotions of individuals. In this regard, the aim of this study was determined as to investigate whether or not there is influence of university students’ emotional capitals on their individual innovativeness. The universe of the research is business administration undergraduate students studying at Bahcesehir University in Istanbul. In this respect, a survey was conducted with 217 business administration undergraduate students via using random sampling method. In order to measure emotional capital, Emotional Capital Inventory developed by Newman and Purse (2007) with 77-items and shortened by Newman et al. (2015) with 30-items, and to measure individual innovativeness, Individual Innovativeness Scale developed by Hurt, Joseph & Cook (1977) with 20-items was used. For data analysis, SPSS 22.0 computer program was used. In terms of data analysis, frequency analysis, descriptive statistics, factor analysis, reliability analysis, regression analysis and variance analyses were made. According to factor analysis made on Emotional Capital Inventory, there were found 6 dimensions as social awareness, self-reliance, self-awareness, relationship management, adaptability and self-management. Results of the research indicated that total emotional capital had a positive influence on total individual innovativeness. Moreover, self-reliance, relationship management and adaptability dimensions of emotional capital had positive influences on total individual innovativeness. In terms of Independent Samples T Test Analysis made according to gender variable, there was determined significant difference only for self-management dimension of emotional capital on behalf of male students. Lastly, in terms of Independent Samples T Test Analysis made according to nationality variable, there was determined significant difference only for relationship management dimension of emotional capital on behalf of Turkish students.